Tourism Ireland is responsible for marketing the island of Ireland as an overseas holiday destination. We devise and deliver marketing programmes in over 20 markets across the world, reaching an audience of up to 200 million potential visitors each year.
The island of Ireland is growing in popularity amongst Chinese visitors. With a strong outbound travel market, China is one of our key priority markets for future growth in visitors to the island of Ireland. We are delighted to announce the following exciting job opportunity.
Position
Tourism Ireland is looking for Consumer Marketing Manager China.Working as part of the Tourism Ireland China market team, the purpose of the Consumer Marketing Manager role is to plan, implement, manage and evaluate a programme of highly targeted and effective consumer marketing, digital and publicity activity to support and grow visitor numbers from China to the island of Ireland in line with agreed strategic objectives.To manage Tourism Irelands digital and PR General Sales Agencies in Mainland China and Hong Kong in line with corporate objectives, targets and agreed priorities.
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